Solvent Machine Investment for Increasing Digital Printing Profit
DOI:
https://doi.org/10.46799/ajesh.v3i8.418Keywords:
Digital Printing, Capital Budgeting Techniques, Investment, MSMEsAbstract
This study evaluates the financial viability of investing in solvent printing machine units for producing two products—flexible material and sticker material—targeted at the MSME sector. The research uses capital budgeting techniques to determine project profitability, focusing on net present value (NPV), internal rate of return (IRR), payback period (PP), and profitability index (PI). The analysis finds that the project is financially viable, with an initial investment of IDR 281 million yielding an NPV of IDR 288.4 million and an IRR of 69.84%. The investment is projected to be recouped in under two years, with a profitability index of 5.13. Based on these findings, the research recommends increasing marketing efforts for flexible materials, supporting community initiatives, and offering free design services as strategies to enhance profitability and community engagement. These recommendations align with the financial analysis, suggesting ways to maximize returns and build customer loyalty.
Downloads
Published
Issue
Section
License
Copyright (c) 2024 Andriana Yudistira, Taufik Faturohman
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
Authors who publish with this journal agree to the following terms:
- Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution-ShareAlike 4.0 International. that allows others to share the work with an acknowledgement of the work's authorship and initial publication in this journal.
- Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgement of its initial publication in this journal.
- Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work.
